We love a good story, particularly ones that span decades and have large amounts of media and data to unify.
Our passion is creating new kinds of narrative and analytics experiences: we think stories and data should be spaces to be explored. In both digital applications and physical spaces, Gradient Labs explores territory at the intersection of analytics, storytelling, and spatial experience design.
The producer, marketer, and sports obsessive bringing LEGACY to market.
She previously worked for Wild West Productions, producing theatrically released films, documentaries, and an annual comedy festival.
Prior to entertainment, she led sales, marketing, and business development for a variety of software start-ups.
Sandra grew up in a Philadelphia area household filled with passionate sports fans. As early as seven, she began watching Flyers games and has been a loyal and passionate fan of Philly teams ever since. She loves the history of all sports and is an avid multi-screen game watcher.
Sandra studied computer science at the University of Denver, where she also worked as an athletic trainer for the school's D1 ice hockey team, and briefly flirted with being a Broncos fan.
Gradient Labs’ founder is a designer, storyteller, and technologist on a quest to unify narrative and data. Jason has put his unique skills to work for start-ups and clients ranging from DARPA to The Andy Warhol Museum and The Boston Red Sox.
In a previous life, he taught User Experience and Interaction Design at Carnegie Mellon University. He is a graduate of Rochester Institute of Technology.
In addition to his current NBA fixation, Jason follows the Premier and European Champions League, the World Rally Championship, and a bit of Six Nations Rugby. He lives in Pittsburgh which attempts to strictly enforce controversial "all residents must be fans of all of our major league teams" ordinances. His Kiwi brother-in-law continues to try and teach him about the confusing game of Cricket.
Sandra J. Smith
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As sports fans, we want to understand our team's journey. Where are they now? Where have they been? Where are they going?
LEGACY is our platform for delivering innovative apps that transformationally shift the ways sports fans interact with stats, stories, media and each other.
We're building a visual map of every team's journey - from their founding days to today's game. All of the stats, all of the media, all of the stories, unified by a new generation of data-driven narrative and visualization tools.
SPORTS FANS, you deserve better data visualization & exploration tools, interactive storytelling and access to sports history.
TEAMS, you deserve better tools for managing your legacies and empowering your fans to engage with our team's journey - past, present and future.
Legacy's mission is to empower every fan to ENGAGE with their team's journey.
Understanding your team’s journey requires understanding the data. To be an informed fan, it helps to be a bit of a stats geek.
We’re building a new platform to make it easier for every fan to engage more deeply with the teams and sports they love, and redefine how sports stories are told, experienced, and shared.
Basketball first! Get on the
IRIS Analytics at Work with Sports Data
IRIS is our framework for a new breed of high performance mobile-first analytics and narratives. Its unique capabilities can help you conquer your data, media, and user experience challenges.
Get in touch to explore how Iris components can be integrated into your existing mobile app or used as the foundation for a new product.
We've had the privilege of helping transform histories into environmental and digital experiences for great clients like The Warhol Museum and The Red Sox.
We act as narrative and technology architects, designing the story and visitor pathways, creating applications, and coordinating the process of transforming archives and histories into immersive mobile, web, and environmental experiences.